Etude my lash serum

Nurture your lashes from the roots with the Etude My Lash Serum, a world-renowned Korean beauty staple designed to promote healthier, stronger, and more resilient eyelashes. This clear, lightweight serum is enriched with essential vitamins and botanical extracts to nourish the lash line, preventing premature fallout and breakage caused by heavy mascara use or eyelash extensions. It is the perfect daily treatment for anyone dreaming of a fuller, more "awake" look without the need for irritating chemicals.
Key Elements & Benefits

Root Strengthening Formula: Infused with Biotin and Panthenol, which work together to strengthen the lash hair at the follicle, making them less prone to falling out during makeup removal.

Botanical Nourishment: Contains Ginger Root Extract and Cornus Officinalis Fruit Extract to soothe the eyelid base and provide a healthy environment for natural lash growth.

Non-Irritating & Gentle: The water-based formula is designed to be extremely gentle on the sensitive eye area, ensuring no stinging or redness—even for contact lens wearers.

Clear, Non-Sticky Finish: The serum dries quickly and transparently, leaving no residue, making it invisible under makeup or comfortable to wear while sleeping.

Easy Application: Features a classic mascara-style spoolie wand that ensures the serum is distributed evenly from the base to the tips of every lash.

Multi-Use Versatility: While designed for lashes, many users also apply it to their eyebrows to help tame hairs and nourish the brow area.

How to Use 

Cleanse: Ensure your eyes are completely free of makeup and oil before application.

Apply: Use the spoolie to sweep the serum along the lashes, starting from the root and moving to the tips, just like applying mascara.

Lower Lashes: Don't forget the bottom lashes! Use the tip of the wand to target the lower lash line.

Routine: For best results, use it every night as the final step of your skincare routine. It can also be used in the morning as a "primer" under your mascara.

Consistency: Like any hair treatment, consistency is key. Daily use for 4–6 weeks is recommended to see noticeable strength and health